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The
packaging for the Strike Fighter Series was a powerful design featuring the
replica F-15 flight stick sitting in the actual cockpit of an F-15. There
were 4 different flight stick versions ranging from fully-programmable to
basic. Each version was designated by a specific color.
The F-15E Eagle, the most
expensive and feature packed version of the series was packaged in a display
box with a cover flap that when opened revealed the flight stick behind a
clear window in a cockpit setting.
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In the days of floppy disks (1984), Compu-Pak, Inc. introduced Swimsuit Diskettes. Blank disks that just happened to feature beautiful women in swimsuits on the corner labels and box. A puppy dog and endangered species version were also introduced with all proceeds going to charity. |
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Product packaging was conceived and designed internally at Konami, with
final approval from headquarters in Japan. |
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Spec Packaging-
Concepts and designs developed on spec to define a campaign look, feel and
message.
(click on images for
larger view)
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Konami U.S.A., Inc.
A very popular coin-op game
found at arcades, Lethal Enforcers was one of the best selling amusement
games of all time. Packaging, brochure and ad development and final game production was my divisions responsibility. Although Konami had an ad agency relationship, the vast majority of development and production was internal. |
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Packaging
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